Wednesday, 24 January 2018

Task 3: Psychology Properties of Colour

Psychology of colour

The meaning of colours can changes depending on culture, perception and circumstances. Colour is non-verbal communication that can have certain meaning and purpose. Colours may symbolize diffferent things for different people depends on culture and society. (Art Therapy, 2017)

Carl Jung, a renowned psychiatrist and proponent of art therapy, encouraged his patients to use colour to help them express some of the deeper parts of their mind. It is believed that the colour choices of certain person reflects a deeper meaning about the personality traits. For example, introverts likes blue whereas extroverts like red. (Art Theraphy, 2017)

Red - colour of energy, passion, action, ambition, courage, excitement, fire, luck, lust, madness, pain, murder, power, rage, suffering, success, thrill, violence, war, warmth and anger.

Figure 1: Red colour meaning (arttherapy, 2017)

Orange - colour of social communication, appetite, celebration, charisma, creativity, earth, friendship, fun, generosity, happiness, joy, laughter, sunset, smile, wisdom  and optimism.


Figure 2: Orange colour meaning (arttherapy, 2017)

Yellow- colour of mind and intellect, optimism, cheerfulness, bright, happiness, joy, light, playfulness, signal, youth.

 Figure 3: Yellow colour meaning (arttherapy, 2017)

Green - colour of balance, growth, nature, adventure, environment, equilibrium, healing, health, good luck, fertility, clover, hope, life, prosperity, relaxation, sympathy, vegetation, youth.

  Figure 4: Green colour meaning (arttherapy, 2017)

Blue - colour of peace, trust, loyalty, integrity, balance, acceptance, calmness, cleanliness, cool, cooperation, confidence, despair, frankness, freshness, harmony, honesty, logic, maturity, obedience, quality, responsibilities, sincerity, virtue, unity, water.

 Figure 5: Blue colour meaning (arttherapy, 2017)

Indigo - colour of intuition, idealism, addiction, ritualism.
Purple - colour of imagination, creative, immaturity, impractical, art, beauty, compassion, creativity, enchantment, fantasy, individualism, inspiration, justice, intuition, luxury, magic, meditation, mystery, nostalgia, pride, royalty, solemn, sorrow, style, truth

 Figure 6: Purple colour meaning (arttherapy, 2017)

Turquoise - colour of communication and clarity of mind
Pink - colour of unconditional love, nurturing, sillyness
Brown -  friendly, serious, security, protection
Grey - colour of compromise, unemotional, indecisive
Silver - fluid, emotional, sensitive, mysterious
Gold - colour of success, achievement, triumph, prosperity, luxury, elegance, sophistication, wealth
White - complete, pure, perfect, innocence
Black - hidden, secrets, mystery

(empower-yourself-with-color-psychology.com, 2017)

Reference:

empower-yourself-with-color-psychology.com, 2018, Understanding the meaning of colours, in colour psychology, empower-yourself-with-color-psychology.com, accessed on 11th January 2018, url: http://www.empower-yourself-with-color-psychology.com/meaning-of-colors.html

Art Therapy, 2017, Colour Meanings and Symbolism, Art Therapy, accessed on 12th January 2018, url: http://www.arttherapyblog.com/online/color-meanings-symbolism/#.WlbXrDeYPIU

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