The Ansoff Matrix

                                         Existing                                                       New


Existing                       Market penetration                                        Product development
                                    - Nike                                                             - Apple        
                                    - Maggie                                                         -Nokia





New                             Market development                                    Diversification
                                         -Vivo                                                  - AVON
                                                                                                   -Johnson & johnson
                                                                                                    -Nestle

starbucks
cadbury
kfc
pomade
burger king
teh boh
sunsilk
oldtown white coffee
adidas
walmart
speedmart
whatsapp
vivo
oppo
huawei
nokia
pepsi
fanta